How to Write Better LinkedIn Comments (That Actually Get Reads)

Let's face it: Most LinkedIn comments are terrible.

You scroll through your feed, and what do you see?

"Great post!"
"Thanks for sharing!"
"Insightful read. 🔥"

These comments are the digital equivalent of a polite nod. They're safe, they're boring, and they do absolutely nothing for your personal brand. If you want to stand out, build authority, and attract clients, you need to do better.

In this guide, I'm going to show you exactly how to write comments that stop the scroll, spark conversations, and position you as a thought leader in your niche.

Why Should You Care About Comments?

Before we dive into the how, let's talk about the why.

Visibility: A top comment on a viral post can get thousands of views. It's free advertising for your profile.
Networking: Thoughtful comments are the best way to start conversations with industry leaders without sending a cold DM.
Authority: Consistently adding value shows that you know your stuff.

The Problem with "Great Post!"

When you write a generic comment, you're telling the author (and the algorithm) two things:

You didn't really read the post.
You have nothing valuable to add.

The LinkedIn algorithm prioritizes comments that generate conversation. A generic comment is a conversation stopper.

The 3-Step "Value Framework"

Here is the exact framework I use to write comments that get likes and replies. It works for almost any type of post.

Step 1: Acknowledge & Validate

Start by validating the author's point. Show them you read it.

Instead of: "Nice point."
Try: "I love how you framed the problem of X, [Name]. It's something many founders overlook."

Step 2: Add Your Unique Insight (The "Value Add")

This is the meat of your comment. Add a new perspective, a personal story, or a counter-point.

Share a stat: "I read recently that 60% of..."
Share a story: "This reminds me of a time when I..."
Disagree respectfully: "I see it slightly differently. In my experience..."

Step 3: The Engagement Hook

End with a question. This invites the author (and others) to reply.

Try: "Have you found this to be true for B2B as well?"
Try: "What's your take on [related topic]?"

Examples: Before vs. After

Let's look at some real-world examples.

Scenario A: A post about remote work challenges.

❌ The Lazy Comment:

"Remote work is definitely hard sometimes. Good tips!"

✅ The "Value Framework" Comment:

"Spot on, Sarah. The isolation aspect of remote work is rarely talked about enough.

When I first started working from home, I realized I missed the 'water cooler' moments more than the meetings. I had to intentionally schedule 15-minute coffee chats just to stay sane.

Curious - do you have a specific ritual for separating 'work mode' from 'home mode'?"

Scenario B: A post celebrating a funding round.

❌ The Lazy Comment:

"Congrats! 🚀"

✅ The "Value Framework" Comment:

"Huge congratulations to the entire team, Marcus! 🚀

Raising a Series A in this climate is no small feat. It's a testament to the product-market fit you've built over the last year. I'm particularly excited to see how you expand the AI features.

What's the number one priority for the next quarter?"

Formatting Matters

Just like your posts, your comments should be readable.

Use line breaks to create white space.
Use bold text to highlight key phrases.
Use emojis (sparingly) to add personality.

Do This	Don't Do This
Break text into short paragraphs	Write a wall of text
Tag the author naturally	Tag 50 random people
Ask open-ended questions	Ask yes/no questions

How Comment Rocket Helps

Writing these kinds of comments takes time and mental energy. That's where Comment Rocket comes in.

We use advanced AI to analyze the post and generate draft comments that follow this exact framework. You get:

Context-aware suggestions
Adjustable tone (Professional, Casual, Controversial)
Perfect formatting every time

Stop writing "Great post!" and start starting conversations. 🚀