Turn Your Feed Into a Content Machine: The Power of "Rewrite Posts"

Most people use LinkedIn like a television. They turn it on, they watch (scroll), they get entertained or bored, and they turn it off.

But for the top 1% of creators, LinkedIn is not a television. It is a gold mine.

Every time you scroll past a post with 1,000 likes and 200 comments, you are looking at a market-validated idea. You are looking at a topic that people care about, a hook that stopped the scroll, and a structure that kept them reading.

If you are struggling to come up with content ideas, the problem isn't a lack of creativity. It's a lack of perspective.

You need to shift from a "Consumer Mindset" to a "Collector Mindset."

In this guide, I will show you how to turn your daily LinkedIn feed into an infinite content engine using the power of Rewriting.

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The Concept of "Content Arbitrage"

In finance, arbitrage means buying an asset in one market and selling it in another for a higher price.

In content marketing, Content Arbitrage means taking an idea that worked in one context (e.g., a post about "Sales Leadership") and moving it to another context (e.g., "Engineering Management").

The core human emotions—fear, greed, curiosity, validation—are universal.

• A post about "Why I fired my top salesperson" triggers the same emotion as "Why I fired my top developer."
• A post about "How to organize your CRM" uses the same structure as "How to organize your codebase."

When you understand this, you realize that you never need to stare at a blank page again. The blueprints for viral content are right in front of you.

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Step 1: Spotting "Viral DNA"

Not every post is worth rewriting. You need to train your eyes to spot Viral DNA.

As you scroll your feed, look for these signals:

1. The "Outlier" Post

If you see a creator who usually gets 50 likes suddenly get 1,000 likes on a post, stop immediately. This is a high-signal outlier. It means the content carried the post, not the creator's fame.

• Action: Save this post. Analyze the hook. What made it different?

2. The "Counter-Intuitive" Take

Posts that challenge the status quo always perform well.

• "Why you should stop waking up at 5 AM."
• "Why hiring senior talent is a mistake."
• Action: Can you apply this contrarian angle to your niche?

3. The "Visual Breaker"

Did a specific carousel design or image style stop you?

• Action: Don't steal the image. Steal the layout. If a "Before vs. After" split screen worked for a fitness coach, it will work for a web designer (Old Website vs. New Website).

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Step 2: The Manual Rewrite (The "Remix" Method)

Once you have found a high-performing post, how do you make it yours?

Rule #1: Never Copy-Paste. That is plagiarism. It will destroy your reputation.

Rule #2: Steal the Skeleton, Change the Meat.

Let's look at an example.

The Original Post (Niche: Fitness):

"I used to think I needed to run 5 miles a day to lose weight. I was wrong. I was tired, hungry, and my knees hurt. Then I switched to lifting heavy weights 3x a week. The fat melted off. Moral of the story: Work smarter, not harder."

The Skeleton:

1. Old Belief: "I used to think [Common Myth]."
2. The Pain: "I was [Negative Consequence]."
3. The Pivot: "Then I switched to [New Method]."
4. The Result: "[Positive Outcome]."
5. The Lesson: "[Cliché Phrase]."

The Rewrite (Niche: B2B Sales):

"I used to think I needed to send 100 cold calls a day to hit quota. I was wrong. I was burnt out, rejected, and my voice was gone. Then I switched to 'Social Selling' on LinkedIn 1 hour a day. My pipeline is now full for Q3. Moral of the story: It's about quality, not volume."

See the difference? It's the same psychological journey, but a completely different story.

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Step 3: Automating with Comment Rocket

Doing this manually is effective, but time-consuming. You have to analyze the structure, draft the new version, and edit it.

Comment Rocket's "Rewrite" Feature automates this process.

We built an AI engine specifically trained on LinkedIn's viral structures.

How it works:

1. Find a Post: When you are scrolling your feed (or tracking a specific creator), and you see a post you like.
2. Click "Rewrite": Comment Rocket analyzes the post's "Viral DNA" (Hook type, Body structure, CTA).
3. Contextualize: The AI looks at your profile (your niche, your tone, your history).
4. Generate: It produces 3 unique variations of that post, applied to your industry.

Example:

• Input: A viral post about "The habits of Elon Musk."
• Your Profile: "HR Consultant."
• Output: "What HR Leaders can learn from Elon Musk's ruthless efficiency (and what to avoid)."

This turns your passive scrolling time into active "inventory gathering" time. You can save these drafts to your library and schedule them for later.

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The Ethics of Rewriting

Is this ethical?

Yes, if you follow the "Transformation Rule."

If you take a piece of content and transform it enough that the original author would not recognize it as their own, you have created something new. You have added value.

• Unethical: Changing "I ran 5 miles" to "I ran 6 miles."
• Ethical: Taking the concept of "Misconceptions about cardio" and applying it to "Misconceptions about email marketing."

Great artists steal. Bad artists copy. Be a great artist.

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Building a "Rewrite" Workflow

To turn this into a habit, you need a system.

The 15-Minute Daily Routine:

1. Morning Scroll (5 Minutes):

   • Open LinkedIn (or your Comment Rocket feed).
   • Don't read for pleasure. Scan for structure.
   • Find 3 posts that stopped you.
   • Save them to your "Swipe File" (or click Rewrite in Comment Rocket).

2. The "Remix" Session (10 Minutes):

   • Open your saved posts.
   • Use the AI to generate drafts.
   • Edit them to add your personal stories ("The You Factor").
   • Schedule them for next week.

If you do this every day, you will generate 21 high-quality posts per week in less than 2 hours of total work.

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Conclusion

Your feed is not a distraction. It is your research lab.

Every viral post is a data point telling you exactly what the market wants. Stop trying to reinvent the wheel. Look at the wheels that are already spinning, and build your own version.

Stop consuming. Start collecting.

Want to try the AI Rewrite engine? Sign up for Comment Rocket and turn your feed into a content machine today.